Applied methods

  • Advertisement research
  • Branded content research
  • Snapchat Stories versus Instagram Stories

Channel research

Channel research allows for the substantiated exploration of various advertising possibilities.

By measuring and comparing multiple advertising possibilities, Soda collects individual channel insights that can be used to determine the most advantageous advertising strategy.

Applied methods

  • Advertisement research
  • Branded content research
  • Snapchat Stories versus Instagram Stories

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